Ditch the doubt and see your confidence soar
Over-coming doubt is going to be a game changer when it comes to confidently achieving your personal aspirations and a life that you love. The positive ripple effect it will have in your personal and professional life will amaze you. Doubt is a very unsettling feeling which leaves you feeling uncertain, creating hesitation, indecision and if not ditched it can hold you back for fear of failure or fear of loss. Where doubt lurks there is fear, and fear is a terrible driver as it steers you away from opportunities and living life fully expressed. By ditching any doubt about you or your abilities your confidence will soar, and you will allow yourself to move towards your goals, dreams and desires. Imagine finally trusting your abilities and going for your ideal job or the promotion you have been secretly wanting. What would this do for you personally? Imagine being confident […]
Read MoreArticle 4: Tracing the origins of franchising… to current growth
The EABC Franchising Project aims to create 370 indigenous Tanzanian franchise brands and attract at least 100 international franchises into Tanzania by 2023. Regardless of your sector, we have equity finance sources interested to finance your business up to USD 100m if you choose to grow through franchising. For more details, please email franchising@eabc-online.com The term franchising has its roots in the middle ages where it was used to describe granting of rights by a monarch to an individual to develop and govern over an area of land owned by the state. In early nineteenth-century it was used to define the act of voting local members of parliament in modern-day Europe where at the same time it was used in the beer industry by many brewers allowing certain pubs to obtain leaseholds and sell the brewers’ beer. Legislation passed in the nineteenth century to control widespread alcohol abuse by imposing […]
Read MoreArticle 3: Differentiate franchising from other growth/distribution models by Wambugu Gichohi
The EABC Franchising Project aims to create 370 indigenous Tanzanian franchise brands and attract at least 100 international franchises into Tanzania by 2023. Regardless of your sector, we have equity finance sources interested to finance your business up to USD 100m if you choose to grow through franchising. For more details, please email franchising@eabc-online.com Franchising is both a distribution and a growth model. Though many people meeting the concept for the first time may confuse it with other models, it differs significantly. Franchising consists of two independent parties running independent businesses under the trademarks of one party (franchisor) which supports the other (franchisee) on an ongoing basis for an agreed period, in exchange for initial fees and other regular ongoing payments. Decisions are guided by the franchise agreement, liabilities of the two parties may be the same in the public eye but are legally independent of each other as per […]
Read MoreArticle 2: Understanding Franchising by Wambugu Gichohi
The EABC Franchising Project aims to create 370 indigenous Tanzanian franchise brands and attract at least 100 international franchises into Tanzania by 2023. Regardless of your sector, we have equity finance sources interested to finance your business up to USD 100m if you choose to grow through franchising. For more details, please email franchising@eabc-online.com Development of franchising has resulted in terminologies and phrases unique only to it being used globally. We explore the most important. Franchising: a strategic alliance where a business with a tried, tested and trusted brand allows another, normally without any experience in the field, to use the former’s wealth of intellectual property (trademarks, patents, copyrights, business model) and its entire business systems to selectively distribute particular goods or services for a specified period on pre-agreed terms in consideration for payment of initial fees and ongoing royalties and fees. The Franchisor: the party owning the intellectual property […]
Read MoreOpportunity by Debra McCreedy
The way you live your life is built up on your past life experiences, including the good and the bad. What has already happened to you becomes a basis and reference of how you live and play out your life today and it determines if you will say yes or no to an opportunity or situation that presents itself in any area of your life. Have you recently been presented with an opportunity that feels or looks like the very thing you need or want? Then all of a sudden concern, worry and fear kicked in? The fear took hold and you mentally said no and avoided it completely and made 1000 excuses in your mind to justify why in fact it isn’t what you need or want! So why would you backtrack away from a great opportunity? Your subconscious is designed to keep you safe and away from pain […]
Read MoreArticle 1: Nurturing a vibrant franchising sector in East Africa by Wambugu Wa Gichohi
The EABC Franchising Project aims to create 370 indigenous Tanzanian franchise brands and attract at least 100 international franchises into Tanzania by 2023. Regardless of your sector, we have equity finance sources interested to finance your business up to USD 100m if you choose to grow through franchising. For more details, please email: franchising@eabc-online.com Walking on the streets of business and residential districts of Dar Es Salaam and other leading cities in East Africa, you will notice many new high-end establishments selling all sorts of items. Most visible are fast food, hospitality and auto-related brands among many others. What most East Africans do not know is that as our local entrepreneurs outdo each other opening company-owned outlets, owners of multinational brands realized long ago that the easiest way to grow is through building an army of dedicated business partners running their own businesses using the multinationals’ long-established brands under […]
Read MoreAre you feeling Stuck?
Hello, Have you been feeling stuck and blocked lately? You have tried everything but it’s like you are constantly banging on the same door that is not opening; with no way forward that seems to work, leaving you feeling frustrated. Now days life is happening at such a fast pace; full of deadlines, demands and challenges, with little or no time for you to rest or catch your breath, let alone to have a well needed break, quality time out with your family and some fun with your friends. All these day to day external pressures constantly in your path can create a build-up of on-going stress and with no outlet can negatively impact your happiness, peace of mind and your self-confidence. What you need is a solution that works and to do more of this in order for forward movement and flow to gain momentum in your life. As […]
Read More5 Simple Steps for Writing an Effective Classified Ad
You’ll find classified ads almost everywhere which makes it important for you to know how to write an effective one. Let’s say you have something that you wish to advertise. You are selling off something; it could be a real estate property, product or service and you are thinking of a means to promote it. A well-written Classified Ad on Advertising Dar might just be the thing you need. Classified ads are short, inexpensive and a quick way to reach your audience. Whether you’re advertising online or on a print publication, as is the case with Advertising Dar you must use the right language, layout and information to motivate people to respond to your Ad. This is how you can do that: 1. Be Concise No need to get wordy or use flamboyant words if the aim is to catch people’s attention and have them call you back in a […]
Read MoreAmani – Tanzania’s Secret Jewel
If you’re looking for a great weekend gate-away or the perfect holiday in Tanzania, this is the place for you. If you are interested in ecological studies or just want to connect with Mother Nature then don’t hesitate to pack your bags, switch off your mobile and head off to this tropical paradise. The Amani Nature Reserve is actually a coastal rainforest that makes its abode in Muheza District in Tanga. The reserve lies deep in the Eastern Arc mountains that stretch for thousands of miles from Udzungwa and Usambara Mountains in Tanzania and the Taita Hills of Kenya. The reserve was gazetted in 1999 and is home to a cornucopia of various plants and animal species, most notably the Saint Paulia species of the African Violet that is found in Tanzania only. There are lot of attractions on offer; beautiful scenic rivers gushing through lush forest greenery, majestic and […]
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